Key fobs deliver drink-drive message

PC Weller and the key-fob

Drivers who are breathalysed in the Shepway district of Kent will be given a sobering reminder not to drink and drive this winter. They will be given a souvenir key fob with the words 'Don't Drink & Drive' one side, and 'Lose Your Keys Not Your Licence' on the other.

The idea of the key fob, in the shape of a breath test tube, was developed by Acting Sergeant John Weller from the Neighbourhood Police Unit at Folkestone Police Station and is aimed at drivers who provide a negative result after being breathalysed.

The project has the support of the other agencies including East Coast Kent Primary Care Trust, Kent Fire & Rescue Service and Shepway Community Safety Partnership who have all contributed towards the cost of having the key fobs produced.

Stephen Cochrane from East Coast Kent PCT said: "This is an extremely important initiative in helping to reduce alcohol related incidents and potential casualties from road traffic accidents that can result in severe consequences including the risk of death. The Shepway PCT is keen to see reductions in harm caused by alcohol misuse and therefore supports this new initiative".

Leo Basil from Principality Medical Ltd, the manufacturer of the key fob said: "We have been manufacturing precision plastic parts for Lion Laboratories Breath Alcohol Detection systems for nearly 40 years. We hope the Folkestone's proactive stance continues to raise awareness of the Drink Drive campaign and wish them continued success in their activities.

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